Head of Brand & Sponsorship
Capital.com · London, England, United Kingdom
Hybrid ·
Job description
Responsibilities:
Brand Campaigns
Own end-to-end delivery of Capital.com's big-ticket brand campaigns, turning the Brand Director's strategy into standout, well-executed work across markets
Partner closely with the Head of Creative, who leads creative production, to ensure every campaign is built and delivered to a premium standard
Work with market analysts and the PR team to align campaign timing, messaging and measurement
Manage campaign budgets, timelines and sign-off across multiple markets and stakeholders
Lead delivery across campaigns of every scale, from moments built around a global brand asset to local activity such as a UK spread betting campaign or a new performance-led campaign for the paid social team
Feed into the strategic thinking behind paid social alongside the paid social team, for example how a new channel is seeded with initial paid support, or how an organic boosting strategy is agreed and backed with paid
Bring imagination to how the brand shows up, finding new ways to express Capital.com's premiumisation and expansion ambitions through brand activity
Sponsorship & Events
Own the sponsorship and events function end to end: evaluating and negotiating new opportunities, then delivering the activations that bring them to life
Draw on activation support at global level from the events team and at local level from regional marketing leads and local offices, so delivery is never carried alone
Evaluate opportunities across sport, conferences and other partnerships against clear criteria for brand fit, audience relevance and commercial value
Lead negotiation and management of sponsorship contracts, protecting Capital.com's interests and tracking every commitment on both sides
Build and maintain relationships with rights holders, sports marketing agencies and event partners as the primary point of contact
Plan and deliver event activations and client hospitality end to end — suppliers, guest lists, merchandise, booths — working with the design team so every physical presence reflects the brand
Collaborate with the CMO, regional marketing managers and regional CEOs to align sponsorship priorities across markets and activate global properties locally
Work with Compliance and Legal to ensure all sponsorship and event activity meets regulatory requirements across Capital.com's jurisdictions
Track and report on sponsorship performance and ROI, and build out the sponsorship and events team as the function grows
Requirements:
Senior experience delivering brand campaigns end to end — an account director or campaign delivery background rather than a pure strategy role
Proven experience managing sponsorships, partnerships or events at a senior level, from deal negotiation through to on-site activation
Confidence negotiating and managing commercial contracts, with the judgement to evaluate opportunities critically rather than just enthusiastically
Strong end-to-end event management skills, including logistics, supplier management and hospitality delivered to a high standard
Excellent relationship management — you build trust quickly with creative partners, rights holders and senior internal stakeholders alike
The ability to work across a complex, multi-market stakeholder structure without losing pace or clarity
Highly brand literate, with the instinct to spot opportunities and build a compelling case for the ones worth pursuing
Comfortable building a function from a small base, with willingness to travel roughly 20% of the time for events and activations
Nice to have:
Existing relationships with sports rights holders, conference organisers or sports marketing agencies
Agency-side background in sponsorship, experiential or brand campaign delivery
Experience managing brand or sponsorship activity across multiple international markets simultaneously
Familiarity with financial promotions rules as they apply to marketing, sponsorship and events
Experience within a financial services or fintech business
What you will get in return:
Competitive Salary: We believe great work deserves great pay! Your skills and talents will be rewarded with a salary that makes you feel valued and motivated.
Work-Life Harmony: Join a company that genuinely cares about you—because your life outside of work matters just as much as your time on the clock.
Annual Performance Bonus: Your hard work doesn’t go unnoticed! Celebrate your achievements with a well-deserved annual bonus tied to your performance.
Generous Time Off: Need a breather? Our annual leave policy lets you recharge and enjoy life outside of work without a worry.
Employee Referral Program: Love working here? Share the love! Bring your talented friends on board and get rewarded for growing our awesome team.
Comprehensive Health & Pension Benefits: From medical insurance to pension plans, we’ve got your back. Plus, location-specific benefits and perks!
Workation Wonderland: Live your digital nomad dreams with 30 extra days to work remotely from anywhere in the world (some restrictions apply). Adventure awaits!
Volunteer Days: Make a difference! Take two additional paid days each year to support causes you care about and give back to the community